Overview of a two tiered loyalty scheme for a beauty salon (or hair salon) – both offer a simple discount structure and marketable campaign to increase your salon profile.
Browsing: Customer Incentives
So back in February, we had a great idea to help promote the beauty salons to our target market. Aimed at local schools, the idea was to engage children, the school itself and the all important mummies who could be clients.
To say it egg-ceeded our egg-spectations is an understatement (yes, I know that was bad, just couldn’t resist).
We have just opened a new beauty salon in Fleet, a lovely town in North Hampshire with a real sense of community. With local knowledge (my business partner (and wife) hails from Fleet) we set about engaging local businesses that had a common interest. These included Hair Salons, local bars, Wedding Dress Shops, etc.
The key of course is to make sure that the other businesses we engage with are relevant to our own. ie. Would the type of client we want, be similar to the clientele of the other business.
As a beauty salon, you could have the ideal offering that fits into GroupOn, you just need to make sure you can afford to make the offer.
If you have loyal clients, the chances are they must really like something about you.…