Using Google Adwords To Attract Salon Clients

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I was recently asked about how I would promote a new salon and my answer was Google Adwords. In this video I explain how I’d go about it to maximise engagement without breaking the bank.

This is the key – you can’t just create a simple Adwords campaign for your salon, you need to break it down into services, location and (if you can) with time limited offers and campaigns.

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About Author

Working in Hampshire (UK), myself and my wife have a beauty business. I'm the guy that sits in the office doing marketing and numbers. My experiences are based around these skills.

2 Comments

  1. Mike Jones on

    It is not that easy to use adwords to bring new customers to your salon. If you are not expert you can drain all your budget for no reason

    • I completely agree that Adwords is not easy. That’s why in the video I talk about keeping groups specific and starting small. And, ignoring Google suggestions. We get a very high profile (and click-throughs, enquiries and subscribers) because we keep it on point.

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